What is Temu? Everything you need to know

If you watched Sunday’s Super Bowl 2024 live stream, you probably noticed a few ads for Temu amid the barrage of big-budget Super Bowl commercials. But what is it?

As its motto “shop like a billionaire” suggests, Temu (pronounced teh-moo) is an online marketplace where you can find a frankly staggering range of products for extremely low prices. After making its advertising debut at last year’s Super Bowl, the e-commerce site was back with several more ads during this year’s big game. 

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