Floyd Mayweather Jr. is set to chronicle his life and career as a champion boxer with a new documentary series, “The GOAT,” after striking a life rights deal with Deon Taylor and Roxanne Avent Taylor of Hidden Empire Films.
“Now is the perfect time to share my story with the world and allow viewers to embark on my journey from early days of hardship to overcoming adversity to become the athlete and entrepreneur I am today,” Mayweather said in a statement announcing the deal. “As someone who owns his own brand, I can’t think of better partners than Deon, Roxanne, Robert F. Smith – the richest African American in the world – and Hidden Empire Films, a prolific black-owned production company. This would be incredibly special. Believe! ”
Under the new agreement, Hidden Empire Films gains exclusive access to Mayweather’s personal library of never-before-seen footage, including hundreds of hours of video and audio recorded on his journey to become the world’s highest paid athlete and undefeated welterweight. a hero. With this material, Taylor plans to produce a documentary series “The GOAT”, as well as a documentary and eventually a fiction series under the banner of Hidden Empire Films (“Black and Blue”, “Fatale”, “The Intruder”). Billionaire businessman Robert F. Smith as Executive Producer on Developing Projects, Omar Joseph will co-produce, and James McNair will co-produce on behalf of the Mayweather Financial Team (The MT).
“As a black filmmaker, I am honored to have the opportunity to help tell the world one of the most iconic boxing stories we have ever heard,” Dion Taylor said of the partnership with Mayweather. “Floyd is truly the Goat and we are so lucky to share his amazing path to becoming one of the most polarizing figures in all of sports today. The entire Hidden Empire team is excited for fans to witness the chapters of his life.”
Roxanne Taylor added, “I feel so fortunate to be working on bringing to life such a wonderful project. As a producer, I live to find stories like this. The fact that Floyd’s story has never been told before to a wider audience makes it all the more special.”
Similarly, Smith described the upcoming series as “immortal.” He said: “Watching Floyd Mayweather take control of his destiny to become one of the greatest fighters of all time and most importantly one of the most intelligent minds in professional boxing was amazing to watch. The inspiration, passion and desire to beat them all are the hallmarks of this icon and we are extremely honored to be such a small part. In telling the story of Floyd’s amazing life for the whole world to see.”
A press release detailing the deal recounted Mayweather’s backstory on his way to his 50-0 record: “Leveraging his talent and personality, Floyd is a self-paced, talking, self-producing money-making machine that has had unparalleled success both in and out of the country. Bell.” [He] He was influenced by two dynamic personalities, his father Floyd Mayweather Sr. and his uncle Roger, the former heavyweight champion who passed away in 2020. His upbringing at the hands of his grandmother who advanced in the absence of his parents, encouraged him to focus on school and the boxing gym.”
Earlier on Thursday, Mayweather and Dion Taylor spoke With TMZ Sports About “The Goats”, explaining that the upcoming series gives the boxer the opportunity to show the world “a different part of Floyd Mayweather.”
The series will chronicle Mayweather’s childhood during the start of his boxing career in 1996, all matches in the ring along the way to becoming the richest boxer in the world. Despite sharing the “Good, the Bad, and the Ugly” of his life and career on the series, Mayweather expects that “people will love it.”
“I want to be able to tell my story my way,” Mayweather shared in the interview. “I don’t want people to think I come out with certain pieces and it’s all glory. There are so many ups and downs in life every day. There are so many struggles. Not just with myself but with my loved ones.”
“The GOAT” will follow the tradition of the ESPN Films-Netflix 2020 series “The Last Dance,” which focused on NBA legend Michael Jordan and 1997-1998 world champion Chicago Bulls using never-before-seen footage. Filming of the project will begin next year. The distribution deal is still being prepared.
Quincy Newell of Sander Roberts, LLP negotiated this transaction on behalf of Hidden Empire Films with Jona Rechnitz on behalf of TMT. Taylor and Avent Taylor are represented by Entertainment 360 and Granderson Des Rochers, LLP.
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